Charles M Sheldon
Charles Monroe Sheldon was a Congregational Minister active in the Social Gospel Movement.
He was born February 26,1857 at Wellsville, New York, son of Stewart Sheldon and Sarah Ward. In 1877 he left his parent's ranch in South Dakota for Phillips Academy in Andover, Massachusetts. He graduated from Brown University in 1883 and from there went to the Andover Theological Seminary.
After graduation from the Seminary he recieved a call to the Congregational Church in Waterbury, Vermont. He reported to his Vermont Parish in the fall of 1886 after spending the summer in Great Britain.
In 1888 the Central Congregational Church in Topeka Kansas called him. During his tenure there he wrote thirty stories between 1891 and 1919 that he read to the audience members of his Sunday evening services a chapter at a time. The first such story was Richard Bruce, or the Life that Now Is.
The most popular of his books is In His Steps. It was written
and read at the Sunday evening service in 1896 and 1897.  Proving that the
Lord moves in mysterious ways, a string of circumstances propelled it into
becoming a massive best seller.
In His Steps was popular with the church members, and at the same time
it was being read at the services it was serialized in a small church newspaper,
the Chicago Advance.   After the story was completed Sheldon got requests
for the story in book form.   Three Chicago publishers rejected it as being
too religious to ever sell, so he went back to the Advance publishers and
convinced them to put out a paper covered version.  They were not in the business
of book publishing, but in the end put out the first edition of 
In His Steps
 priced at ten cents.  
At this point the book began to sell, and the expected few hundred copies ended
up over one hundred thousand.  This is where the circumstance that launched 
In His Steps into best sellerdom took place.  The Advance publishers
made an error in the registration of the copyright and the copyright was
declared invalid.  At this point a great many publishers decided to put out
editions since it was available to them without having to pay any royalties
and it had a record of selling.
In His Steps has gone on to sell over thirty million copies.  By 1925
it was available from more than fifty different publishers around the world
and with only a very few exceptions Sheldon received not one 
dollar from the sale of an estimated
twenty two million copies sold up to that time.  Bowden Publishing of London,
who sold several million copies, sent twenty pounds (about $100,) 
and Grosset and Dunlap gave him $1000, or one cent for each of 
one hundred thousand copies they sold.  Advance Publishing Company paid him
ten per cent, but their sales were minor compared to the other sixteen US 
publishers and the thirty in Great Britain who paid him nothing.
In His Steps caused a great deal of controversy in religious 
circles and made the question "What Would Jesus Do?" part of 
life in America.
In The Heart Of The World
 Sheldon tells the story of Rev. Fredrick 
Stanton, D.D., who wrote a book titled The Christian Socialist. It is
the tale of a Pastor who writes a book under an assumed name.
Sales of The Christian Socialist start off slowly, with Fredrick wondering if it was going to sell at all. Then as Christmas approaches he's surprised to get a letter from the publisher that it is into a third edition and demand is increasing. It is savagely attacked in the press, and Mrs. Rodney, a prominent member of his parish declares it to be "The most dangerous book ever written!" It becomes a runaway best seller and the lives of everyone in the city of Lenox are affected.
The Heart Of The World
 came out in 1905, so Sheldon had eight 
years to contemplate the reactions to and the results of In His Steps
when he began work on  The Heart Of The World
.  It is an especially
interesting read thinking of the comparison between Sheldon's
own story as the author of In His Steps
 and Rev. Fredrick Stanton's
story as the author of a runaway best selling and highly controversial 
book on the Social Gospel.  
The Heart Of The World
 didn't sell as many copies as In His Steps
,
but Sheldon had eight years of practice writing between them. Although 
both books pack a powerful message, The Heart Of The World
 shows 
that practicing your craft leads to improvement.
Click HERE for a bibliography of Sheldon's works.